Education arm

Marshmallow Academy

Practical training for business owners and creators – skills you use the same week.

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Learn it. Practise it. Actually do it.

Social Media for BusinessBuild a practical social presence – platforms, strategy, calendars and content that turns followers into customers.
  • Understanding social media
  • Choosing the right platforms
  • Creating a social media strategy
  • Content pillars
  • What to post
  • Creating a content calendar
  • Writing captions
  • Creating engaging hooks
  • Understanding your audience
  • Building an online presence
  • Turning followers into customers
Content Creation MasterclassPlan, film and create professional content for your business – from phone filming to storytelling and batch days.
  • How to create content for your business
  • Filming professional content on your phone
  • Lighting
  • Camera angles
  • B-roll
  • Product content
  • Behind-the-scenes content
  • Educational content
  • Entertaining content
  • Storytelling
  • Creating hooks
  • Planning content
  • Batch filming
  • Creating a content day
How to Talk on CameraA practical course to help you speak naturally, confidently and professionally on video.
  • Overcoming camera nerves
  • What to say
  • How to structure a video
  • Speaking naturally
  • Avoiding sounding scripted
  • Body language
  • Facial expressions
  • Eye contact
  • Voice and tone
  • Presenting products
  • Presenting services
  • Talking to your audience
  • Creating presenter-led content
Camera ConfidenceGet comfortable seeing yourself on camera and develop a presenting style that feels like you.
  • Building confidence
  • Overcoming embarrassment
  • Getting comfortable seeing yourself on camera
  • Speaking with confidence
  • Becoming more natural
  • Handling mistakes
  • Improvising
  • Developing your own presenting style
  • Confidence exercises
  • Practical filming challenges
TikTok for BusinessUnderstand TikTok, create a strategy, and make content that works – hooks, trends, SEO and analytics.
  • Understanding TikTok
  • Creating a TikTok strategy
  • Finding content ideas
  • Creating hooks
  • Trends
  • Talking-to-camera videos
  • Storytelling
  • Educational content
  • Product content
  • Presenter-led videos
  • TikTok SEO
  • Understanding analytics
Instagram MasterclassOptimise your profile and grow with Reels, Stories, carousels, SEO and a recognisable brand.
  • Optimising your profile
  • Reels
  • Stories
  • Carousels
  • Content planning
  • Instagram SEO
  • Engagement
  • Collaborations
  • Building your audience
  • Creating a recognisable brand
CapCut Editing MasterclassEdit short-form video with confidence – cuts, captions, music, effects and export-ready Reels and TikToks.
  • Editing short-form videos
  • Cutting clips
  • Adding text
  • Captions
  • Music
  • Transitions
  • B-roll
  • Speed changes
  • Video effects
  • Creating engaging Reels and TikToks
  • Exporting content correctly
Canva for BusinessCreate professional branded assets – posts, Stories, flyers, menus, templates and more.
  • Social media posts
  • Instagram Stories
  • Flyers
  • Posters
  • Menus
  • Price lists
  • Presentations
  • Reels covers
  • Creating branded templates
  • Creating professional-looking content

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